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Frederik G. Pferdt is on a mission to empower everyone to fulfill their visions for the future.
From shaping Google's fabled creative culture as Chief Innovation Evangelist to nurturing the minds of students at Stanford University's Hasso Plattner Institute of Design, Frederik has a track record of helping others realize their creative superpower to imagine and invent a better tomorrow.
What Our Community Says
Chancen statt Angst
"Aus tiefer Einsicht und Erfahrung zeigt Frederik, wie die Zukunft statt von Angst und Zögern von Chancen und Optimismus geprägt sein kann."
Tim Brown
Zukunft kreativ und mutig gestalten
"Begreifen wir das Heute als kreativen Prozess und sind offen, mutig und mitfühlend, lernen wir auch unser Morgen selbstwirksam zu kreieren und Ungewisses zu begrüßen. Toller Stoff!"
Beate Wagner
Veränderung als Antrieb
"Frederik nimmt Veränderungen nicht nur an, er initiiert sie. Stillstand ist für ihn keine Option."
Oliver Bierhoff
Seltenes Expertenwissen mit Weitblick
"Einen Hintergrund und globalen Überblick wie Frederik haben die Allerwenigsten."
Philipp Westermeyer

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Pushing boundaries and shaping futures
"Frederik stands as a visionary pillar within the d.school community and the field of design thinking. His teachings for the last eight years at Stanford have invigorated students, fostering a culture of continuous innovation and critical thought. His ideas push boundaries, shape futures, and inspire today's students and tomorrow's leaders. His contributions have enriched our community immeasurably.”

David Kelley
Facilitating Innovation at the UN
"On the need for an innovation mindset to advance the mission of the UN: "Innovation across the UN system is essential for us to deliver at a scale and pace needed to achieve the Sustainable Development Goals by 2030.” During Frederik's Keynote on the launch of the UN Innovation Toolkit in Madrid."

António Guterres
Fostering a Culture of Creativity
"Frederik's unparalleled approach nurtured a culture of innovation, empowering us to explore new frontiers at Faber-Castell. His dedication to fostering creativity within our organization is unmatched. Working with him has been transformative, and all his deeply human attitude and original methods are worth emulating."

Katharina von Faber-Castell, Countess
Becoming the Catalysts of Change
"Frederik's collaboration revolutionized the mindset of more than 2500+ Stanford University Innovation Fellows worldwide. With unwavering optimism and empowering encouragement, he inspired them to become the catalysts of change they yearned to see in the world."

Leticia Britos Cavagnaro
Empowering lasting impact
"Frederik’s keynote left an indelible impact on the ada-fellows community during our kick-off. Voted as the number one keynote speaker, his insightful and inspiring message resonated deeply with us all. Dr. Pferdt’s expertise and engaging presence captivated our minds, fueling our passion for innovation and leaving us inspired to make a lasting impact in our respective fields."

Prof. Dr. Miriam Meckel
Revolutionizing Perspectives on Innovation and the Future
"Our frequent visits to Frederik's Google Garage and engaging conversations with him have been transformative. The radical insights gained from these experiences have revolutionized our perspectives on innovation and the future. Frederik's guidance has effectively reshaped the way we approach these subjects, leaving an indelible impact on our leadership teams across the DFB."

Oliver Bierhoff