live future/

/ready

Frederik G. Pferdt is on a mission to empower everyone to fulfill their visions for the future.

From shaping Google's fabled creative culture as Chief Innovation Evangelist to nurturing the minds of students at Stanford University's Hasso Plattner Institute of Design, Frederik has a track record of helping others realize their creative superpower to imagine and invent a better tomorrow.

What’s

Next

Is

Now

Next

Letter

In NextLetter, curated by me, Frederik Pferdt, each issue serves as your personal playshop for crafting your future and helps you become one step closer to your next opportunity. Together, we’ll go beyond predicting tomorrow — we’ll create it.
Read my past articles
Here
making a global impact

What’s next

starts now

01/0

(Re)imagine Futures

Reimagine Futures equips you with a future mindstate in service of helping you and humanity not just to survive but thrive. You’ll observe your current mindstate and explore the implications of various technologies and trends, such as AI, sustainability, and mobility.

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From People to Prototype - An Innovation Workshop

Take a human-centered approach to the future. In this interactive workshop, you and your team will learn various innovation methods, practice designing for different mindstates, and leave with breakthrough ideas and a renewed sense of shared purpose.

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Future Rituals

Take your organization from good to great by helping to adapt to the ever-shifting “new normal.” In this hands-on and minds-on Masterclass, leaders will identify core values, develop powerful rituals to help teams live those values, and lay the foundation for a future/ready culture.

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(Re)imagine - Reframing problems into opportunities for your future

Are you ready to unlock your mind? During this Masterclass, I’ll teach you how to reframe problems as opportunities, think through future possibilities both critically and creatively, and inspire your team to dream bigger than they ever have.

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Your future-ready mindstate

How can we live future/ready to navigate tomorrow's world and turn problems of humanity and our planet into even bigger possibilities? Frederik will immerse you in a powerful experience that will help you grow a future mindstate. The interactive session will focus on how everyone can reprogram their mindstate to start inventing a better tomorrow, today.

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Book now

Pushing boundaries and shaping futures

Stanford Professor,Co-Founder IDEO

David Kelley

"Frederik stands as a visionary pillar within the d.school community and the field of design thinking. His teachings for the last eight years at Stanford have invigorated students, fostering a culture of continuous innovation and critical thought. His ideas push boundaries, shape futures, and inspire today's students and tomorrow's leaders. His contributions have enriched our community immeasurably.”

Stanford Professor,Co-Founder IDEO

David Kelley

Facilitating Innovation at the UN

UN Secretary-General

António Guterres

"On the need for an innovation mindset to advance the mission of the UN: "Innovation across the UN system is essential for us to deliver at a scale and pace needed to achieve the Sustainable Development Goals by 2030.” During Frederik's Keynote on the launch of the UN Innovation Toolkit in Madrid."

UN Secretary-General

António Guterres

Fostering a Culture of Creativity

Faber-Castell

Katharina von Faber-Castell, Countess

"Frederik's unparalleled approach nurtured a culture of innovation, empowering us to explore new frontiers at Faber-Castell. His dedication to fostering creativity within our organization is unmatched. Working with him has been transformative, and all his deeply human attitude and original methods are worth emulating."

Faber-Castell

Katharina von Faber-Castell, Countess

Becoming the Catalysts of Change

Stanford University, Ph.D., Adjunct Professor

Leticia Britos Cavagnaro

"Frederik's collaboration revolutionized the mindset of more than 2500+ Stanford University Innovation Fellows worldwide. With unwavering optimism and empowering encouragement, he inspired them to become the catalysts of change they yearned to see in the world."

Stanford University, Ph.D., Adjunct Professor

Leticia Britos Cavagnaro

Empowering lasting impact

Co-founder and CEO of ada, Professor University of St. Gallen, Switzerland

Prof. Dr. Miriam Meckel

"Frederik’s keynote left an indelible impact on the ada-fellows community during our kick-off. Voted as the number one keynote speaker, his insightful and inspiring message resonated deeply with us all. Dr. Pferdt’s expertise and engaging presence captivated our minds, fueling our passion for innovation and leaving us inspired to make a lasting impact in our respective fields."

Co-founder and CEO of ada, Professor University of St. Gallen, Switzerland

Prof. Dr. Miriam Meckel

Revolutionizing Perspectives on Innovation and the Future

Director of the German Soccer Association

Oliver Bierhoff

"Our frequent visits to Frederik's Google Garage and engaging conversations with him have been transformative. The radical insights gained from these experiences have revolutionized our perspectives on innovation and the future. Frederik's guidance has effectively reshaped the way we approach these subjects, leaving an indelible impact on our leadership teams across the DFB."

Director of the German Soccer Association

Oliver Bierhoff

Pushing boundaries and shaping futures

"Frederik stands as a visionary pillar within the d.school community and the field of design thinking. His teachings for the last eight years at Stanford have invigorated students, fostering a culture of continuous innovation and critical thought. His ideas push boundaries, shape futures, and inspire today's students and tomorrow's leaders. His contributions have enriched our community immeasurably.”

Stanford Professor,Co-Founder IDEO

David Kelley

Facilitating Innovation at the UN

"On the need for an innovation mindset to advance the mission of the UN: "Innovation across the UN system is essential for us to deliver at a scale and pace needed to achieve the Sustainable Development Goals by 2030.” During Frederik's Keynote on the launch of the UN Innovation Toolkit in Madrid."

UN Secretary-General

António Guterres

Fostering a Culture of Creativity

"Frederik's unparalleled approach nurtured a culture of innovation, empowering us to explore new frontiers at Faber-Castell. His dedication to fostering creativity within our organization is unmatched. Working with him has been transformative, and all his deeply human attitude and original methods are worth emulating."

Faber-Castell

Katharina von Faber-Castell, Countess

Becoming the Catalysts of Change

"Frederik's collaboration revolutionized the mindset of more than 2500+ Stanford University Innovation Fellows worldwide. With unwavering optimism and empowering encouragement, he inspired them to become the catalysts of change they yearned to see in the world."

Stanford University, Ph.D., Adjunct Professor

Leticia Britos Cavagnaro

Empowering lasting impact

"Frederik’s keynote left an indelible impact on the ada-fellows community during our kick-off. Voted as the number one keynote speaker, his insightful and inspiring message resonated deeply with us all. Dr. Pferdt’s expertise and engaging presence captivated our minds, fueling our passion for innovation and leaving us inspired to make a lasting impact in our respective fields."

Co-founder and CEO of ada, Professor University of St. Gallen, Switzerland

Prof. Dr. Miriam Meckel

Revolutionizing Perspectives on Innovation and the Future

"Our frequent visits to Frederik's Google Garage and engaging conversations with him have been transformative. The radical insights gained from these experiences have revolutionized our perspectives on innovation and the future. Frederik's guidance has effectively reshaped the way we approach these subjects, leaving an indelible impact on our leadership teams across the DFB."

Director of the German Soccer Association

Oliver Bierhoff

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